Industrial Search Engine Marketing
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Submit your Industrial & Manufacturing Videos to YouTube

Tuesday, April 15th, 2008

Do you have any videos on your site? If so, you should submit them to YouTube. YouTube is a video sharing website where you can upload, view and share video clips. With an estimated 68 million unique visitors each month, it’s one of the most popular websites on the internet.

Don’t believe that […]

How do you get Customers to Bookmark your site?

Tuesday, October 23rd, 2007

There are three ways your customers find your site - search engines, links from other websites, and direct traffic. Today I want to focus on increasing your direct traffic, namely bookmark traffic. People bookmark sites for one reason. They find something that interests them, and they want to return to the […]

Crafty Link bait Ideas For Industrial Companies

Wednesday, April 11th, 2007

Online Marketing and Link Baiting for Industrial B2B Companies
Yes, it can be done. Using ‘link bait’ to attract links in order to boost search engine positioning is a tactic that even the most boring, barren, technical websites can employ.
We’re not implying that industrial or other B2B sites are boring and barren. Not in the least. […]

Viral Marketing Case Study 02 : Super Bowl Proposal Update

Thursday, January 25th, 2007

As we wait for the results of our first viral marketing case study, here’s another intersting scenario to whet your viral marketing chops…
Many of you remember the hype and hoopla generated back in Novemeber from the My Super Proposal website, a true gem of viral marketing, and definitely a case-in-point. Today we return to the […]

Viral Marketing Makes People Drink… Cat Poop?

Wednesday, January 10th, 2007

According to Wikipedia, Viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks to produce increases in brand awareness… it can harness the network effect of the Internet and can be very useful in reaching a large number of people rapidly.

Apparently it can convince people that they should drink coffee […]

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