Google Analytics Changes How Sessions Are Tracked
Google Analytics is making more changes to increase the accuracy of the data they provide. The latest change impacts the way Google Analytics tracks sessions.
Currently sessions end when more than 30 minutes between pageviews have elapsed for a visitor and at the end of the day. Those two items will still trigger the end of a session. However, Google Analytics has also ended a session if a visitor closed their browser. This will now change to end a session if [...]
Things My Dad Would Say About SEO Projects
Many times when I am working on a project, things that my dad would say to me growing up come to mind. You see, my dad was and still is to this day a work-a-holic. This has led to what I consider to be “my great work ethic”. I consider myself not to be a work-a-holic–although in the past many would have said I was, but to have a consistent good work attitude and ethic that serves my company and [...]
Comments Continue ReadingGoogle’s Algorithm History via SEOmoz
SEOmoz has created what they call a “living document” that chronicles Google’s algorithm history all the way back to 2000. For anyone who has been doing SEO for a while, it’s a fabulous trip down memory lane. Remember “Florida,” “Big Daddy” and “Vince?”
For those who are new to SEO, it’s a great way to understand how Google has changed over time, as well as showcasing their advancements and improvements to search. In a mere 11 years, Google has come a [...]
Ecommerce Tip: Make Lemonade Out of Error Lemons
As owners of large ecommerce websites know, products get discontinued, new models replace old models, or products that aren’t profitable get removed from your shopping cart. This means some shoppers will get error pages (aka lemons) instead of finding what they want. Those error pages are often a missed opportunity to convert visitors into customers.
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