Twitter can Equal Profit, Just ask Dell
Dell is a brand that actively uses Twitter, and their numbers are showing a payoff. They have generated $6.5 million in revenue from Twitter. Dell has 1.5 million followers to their Twitter account @delloutlet
For perspective, Dell generated $60 billion in revenue last year, so $6.5 million is fraction of their total paycheck, but Twitter is driving revenue nonetheless. I think the money earned is promising, as well as the other number in this news. 1.5 million followers is 1.5 million chances to generate traffic and brand awareness.
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[...] the computer company, have demonstrated that Twitter can have value. Using Twitter as a customer support network has helped them increase sales and cut costs. [...]
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