Bing replaced Live as MSN’s search technology earlier this month. So far, the new search engine has yet to make much of a dent in the marketshare of it’s biggest competitors Google and Yahoo.  StatCounter reported the following on the 11th of June -

StatCounter analyzed search engine market share two weeks before and after the formal launch of Bing on May 28th (14th May to the 27th May and the 28th May to 10th June). For the US market it found:
Google decreased from 78.68% to 77.94% (-0.74%)
Yahoo decreased from 11.46% to 10.76% (-0.7%)
Microsoft (Bing, MSN Search and Live Search) increased from 7.4% to 9% (+1.6%)

This prompted me to see if visitors to our industrial sites were showing similar numbers. I looked at the referrers for 3 weeks prior to and after Bing’s launch for five of our industrial clients.  Here’s what I found –

It looks like Bing is making only a very small impact on Google’s market share, 1% as of now. MSN’s share has increased just over 1%.  We’ll be keeping a close eye on the traffic from Bing and how the new search engine is affecting our industrial clients.  For now it appears to be business as usual.

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This entry was posted on Monday, June 29th, 2009 at 4:36 pm and is filed under Driving Traffic, General, Google & Other Search Engines. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.