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Archive for March, 2009

Finally, Semantics! Google Makes Improvements to its Search Results

Tuesday, March 31st, 2009

After six long years, it looks like Google may finally be putting to good use an acquisition they made of the company Applied Semantics. Last week Google announced that it’s made improvements to its search technology, incorporating semantics into their search algorithm. From Google -
Starting today, we’re deploying a new technology that can better understand [...]

Twitter Search: How it can be useful

Friday, March 27th, 2009

I’m a North Dakota native and am caught up with the news about the Fargo flood. I have many friends sandbagging at this moment, and being forced to evacuate their homes. Because I was wishing I could help or at least know the status of the region, I checked out Twitter search. Right now I’m [...]

Hitwise Report on Latest Search Trends for February ‘09

Thursday, March 19th, 2009

Hitwise recently reported their latest search engine data for February 2009.  Google continues to increase it’s market share just barely over last month, but significantly over a year ago.

Hitwise also reported their findings for search queries. Once again the changes from this month to last aren’t significant, but comparing last year to this year the [...]

Facebook Changes Good for Business

Wednesday, March 18th, 2009

If you’re like millions of other people, you’ve got a Facebook page. You probably noticed the new Facebook interface that rolled out in the last week. There’s a whole new round of people grumbling and starting groups like “We hate the new Facebook” etc. I predict, that similar to the last Facebook facelift, people will [...]

Accountability: Using Social Media For Better Business Practices

Friday, March 13th, 2009

Tell the truth – have you ever Googled yourself? Well if you’re a blogger, have a company website or any online presence at all  you should consider Googling. In the brave new world of the highly social Internet, people are chattering about everything from coupons to company preference. Customers post reviews of restaurants on Google [...]

Keep the Search Engines Interested in your Industrial Website

Thursday, March 12th, 2009

To achieve maximum visibility for your industrial website, you want to make sure the search engines are indexing every page of your website. You also need them to come back to your site on a regular basis to update the changes you make. You keyword rankings or traffic won’t improve from keyword saturation or new [...]

Internet Marketing Webinars are Posted!

Monday, March 9th, 2009

In February the Internet Marketing Team at Ecreativeworks started our monthly webinar series. Every month we are presenting a webinar on two different topics related to search engine optimization and Internet marketing techniques in general. The two topics for last month were Local Search Optimization and Video Optimization. The debut webinar went great and the [...]

Why I’m warming up to LinkedIn

Friday, March 6th, 2009

A lot of my posts so far have related to social media: Facebook, Squidoo, Hubpages and now, LinkedIn. I enjoy researching social media and utilizing it in my personal time (nurturing my Facebook addiction, and more recently jumping on the Twitter bandwagon). But, I am a bit of a social media skeptic at times. I’m [...]

Make your Industrial PPC Campaign more Profitable

Tuesday, March 3rd, 2009

There are many benefits to Pay Per Click (PPC) marketing, but search engine optimization (SEO) still provides the best return on investment in the long run. That’s why it’s important to develop a strategy for lowering your PPC costs over time as your SEO efforts begin to pay off.
The first way you can lower your [...]

Take Advantage of User-Generated Content Part 1: Customer Reviews

Monday, March 2nd, 2009

This is the first in a three part series exploring the relationship between UGC (user generated content) and SEO, and how you can take advantage of user generated content to potentially boost your search engine rankings.  Together, we will explore Customer Reviews, Frequently Asked Questions (FAQs) and Problem Solving Issues with UGC.
You’ve more than likely participated in [...]

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