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Archive for February, 2009

Enhance Your Facebook Fan Page

Friday, February 27th, 2009

Facebook fan pages are a great way to jump in on the social networks. You can create a profile for your brand and your employees, customers and friends can become fans of your brand. When you have a new product, an event or any announcement you can use your Facebook fan page to send an [...]

Target Visitors who want to Buy using Web Analytics

Monday, February 23rd, 2009

A great way to improve your website is through studying your web analytics.  There are many statistics you can look at, but today I want to focus on one in particular. I’ll use our site as an example. One of the most important applications we sell is product configurators for industrial websites. There are two [...]

Top 20 Local Search Resources

Friday, February 20th, 2009

Local search has surpassed the internet yellow pages (IYPs) for the first time in this past year, with 58% of consumers using local search websites at least once a week.  You want to ensure that your site is as ‘local search ready’ as possible, but where do you start?
There is a great deal of quality [...]

Using Color To Improve Your Site

Wednesday, February 18th, 2009

A lot of SEO deals with attracting visitors to your site – trying to edge your way into the top search engine so you can earn that coveted click, that brings traffic to your site.
But let’s not forget what happens after you earn that click. A user arrives at your site. What do they see? [...]

Updates from Ecreativeworks – Industrial Internet Marketing

Monday, February 16th, 2009

Hello Everybody, I know…its been a while since I posted. I’m not going to go back and look at the date…Life at Ecreativeworks has been super busy. In the last few months, we have launched a new website, Ecreative Internet Marketing, added a new account executive to the SEO Team and now have two Google [...]

New year, new site? Maybe not.

Friday, February 6th, 2009

It’s a new year, and your business might be exploring new ways to market. You might even be thinking of building a shiny new site to replace your old site. Your old site might have an outdated look and feel, and it might seem like the best idea to start from scratch. While, for many [...]

Google Eye Tracking Usability Video

Friday, February 6th, 2009

Google posted on their blog some of their latest findings on a usability study they did.  They tracked the eye movements of users looking at their search results to learn what would be the best way to display their Universal Search Results. What’s neat about this study is that instead of just showing the traditional [...]

Explore the Benefits of Online Video Optimization

Tuesday, February 3rd, 2009

Creating and posting videos of your products, services, or company resources can give a huge boost to site traffic and establish your name and brand as an authority online.  With the industrial marketplace in particular, videos can demonstrate complex processes, the functionality of machinery, offer ‘how to’ demonstrations, and can be a resource for communicating [...]

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