ComScore, a leader in measuring the digital world, today reported its tracking of holiday season retail e-commerce spending for the first 31 days of the November – December 2008 holiday season. For the holiday season-to-date, $12.03 billion has been spent online, marking a 2 percent decline versus the corresponding days last year. However, Cyber Monday saw $846 million in online spending, up 15 percent. The four-day period from Black Friday through Cyber Monday saw e-commerce spending jump 13 percent as both weekend days and Monday all achieved double-digit gains. Even though the majority of our industrial clients don’t actually sell online, this is still encouraging news.

People are using the internet more and more as a means of doing business. Make sure your website has strong calls to action to encourage your visitors to contact you and request quotes for your products and services.

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This entry was posted on Friday, December 5th, 2008 at 3:53 pm and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.