I’m Brynn, the newest member of the Ecreative works SEO team. I started almost two months ago, and I’ve been busy from day one! I have loved every minute of my new position too. I’m learning so much, and am astounded by the power of internet marketing to transform websites into lead-generating powerhouses. It’s gratifying [...]

Business.com recently published an insightful whitepaper based on survey responses from 144 search marketing agencies currently managing B2B client online marketing campaigns. Get a copy of the B2B guide. This guide covers three main topics. I’ve pulled out an interesting point from each. Next month, we’ll explore each topic further.
How B2B search marketing differs from [...]

Donna Flagg of the Krysalis Group is quoted in the article, ‘For the Love of Sales,’ published in the online magazine “Selling Power”: “Good selling comes down to three things: communication, education, and the ability to affect others.”
One of the most powerful recommendations I can make to an industrial or commercial client is to [...]

With the year coming to a close, it’s a good time to evaluate your website and determine what changes you should make in 2009.  How can you increase traffic?  Is there a way to improve conversion tracking?  Is your website out of date? Here are some ideas to consider…
Conversions and Sales
This is often the most [...]

This is part two of the blog post about how to leverage Facebook for business. Because our blog focuses on industrial search marketing and B2B online marketing, I wanted to discuss Facebook specifically for those markets. Social marketing is a hot topic and businesses are excited about the potential of Facebook, LinkedIn, and other social [...]

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ComScore, a leader in measuring the digital world, today reported its tracking of holiday season retail e-commerce spending for the first 31 days of the November – December 2008 holiday season. For the holiday season-to-date, $12.03 billion has been spent online, marking a 2 percent decline versus the corresponding days last year. However, Cyber Monday [...]

According to Net Applications, Firefox has finally surpassed 20% in the browser market, and other browsers like Chrome and Safari have seen slight increases as well.  Internet Explorer’s (IE) market share is now “below 70%” and it’s facing the most competition withing the consumer market.
Wolfgang Gruener writes that IE’s biggest base is in the corporate [...]

Social media provides an exciting new frontier in online marketing. Businesses are noticing the wildly popular social networks like Facebook and Myspace and wondering how to access the millions of people logging in every day, every hour. Social networks may prove to be a difficult marketing channel, though. People who hang out on Facebook are [...]