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Archive for August, 2008

Can you Improve your Rankings through Outgoing Links?

Tuesday, August 26th, 2008

We spend so much time trying to get people to link to our site, it’s easy to forget about linking out to other sites. However, outgoing links on your site may be able to help your search engine rankings.
Google gives preference to sites they consider an authority on subjects. One way they determine if [...]

Search Engine News Round Up

Monday, August 25th, 2008

Here’s a roundup of the goings on in the search engine world:
• Mobile phone companies and providers are beginning to make search agreements. Yahoo! and Nokia have signed an agreement to bring the oneSearch Yahoo! application to Nokia devices. This provides one touch access to Yahoo! Search from Nokia [...]

How Important is to Rank #1?

Wednesday, August 20th, 2008

A few weeks ago I was going over a keyword ranking report with a client. One of his most important keywords, used welding positioner, was ranked #9 in Google. He asked me “how many people are actually clicking on the #9 search result?” I didn’t have an answer for him, but I [...]

Want a Sticky Website? Here’s How!

Tuesday, August 19th, 2008

Putting strong effort into optimizing your site for search engines is commendable and certainly helps visitors find you and your products and services.  But, what will they find when they get to your site?  The SEO may be professional, but your visitors are looking for more than a pretty title tag!
Here are a few tips on [...]

The Future of the Internet?

Friday, August 15th, 2008

In a post the other day at the International Industrial SEO blog, I mentioned that in South Korea, home internet connection speeds of 20mbps are the norm, and 100mbps is possible in newer developments.  When watching the Olympics last night, I saw a commercial for a new fiber optic internet service, finally bringing speeds of [...]

Over 70% of searches are made from Google

Thursday, August 14th, 2008

Google reached its highest market share yet last, accounting for 70.77 percent of all U.S. searches last month. Yahoo came in second with 18.65%, followed by MSN with 5.36% according to HitWise.

If you follow your website’s sites analytics, this will come as no surprise. I’ve seen more and more sites getting over 70% [...]

Fifteen Top Corporate & Business Blogs

Wednesday, August 13th, 2008

As a follow up to the post ‘Business Blogs-Who Needs ‘Em Anyway?’, I thought I would post a link to another blog with a great list of the top corporate and business blogs.
 Enjoy!
 15 Companies That Really Get Corporate Blogging
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Quick Site Audit! Is Your Site Search Engine Friendly?

Tuesday, August 12th, 2008

We’ve all been to the bank and have seen the promotional banners exclaiming: “Let us make your money work for you!” Your website should be working for you, too!  A well-designed industrial website with great organic ranking is a real money-maker.  RFQs will tumble into your inbox and you’ll receive plenty of conversions on your contact [...]

Optimize Your Industrial Site for Universal Search!

Thursday, August 7th, 2008

It used to be that a well-designed site (or even a badly designed one!), a healthy dose of thoughtful and ethical site optimization and well-placed backlinks used to be sufficient for top placement in the SERPs (search engine result pages).  With the advent of Universal Search in mid-2007, businesses have been challenged to keep their websites [...]

Calls to Action

Thursday, August 7th, 2008

Tracy’s post the other day on cross linking keywords inspired me to write this post on calls to action. The go hand in hand with cross linking, but instead of highlighting the importance of a keyword, they encourage your website’s visitors to complete an action, whether it’s requesting contact information or reading an FAQ [...]

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