You can learn a lot about how your site and how it’s performing in the search engines through web analytics. A web analytics tool gathers information on the visitors to your website. Here’s the way it works. A small piece of code is placed on your webpage which enables the web analytics programs to capture data from the website. This information is then reported to you in a user-friendly way so it’s easy to understand. There are several metrics [...]

Now that you understand how Title Tags are used, it’s time to learn how they can help your rankings. The search engines use algorithms to decide how to rank pages for keyword searches. There are many criteria in the algorithms, but one of the more important ones is the Title Tag.
In short, the search engines give “credit” to your page for the keywords in the Title Tag. So it’s important to put the keywords you want to rank [...]