Industrial Quick Tips: A Marketing Strategies Series for the Industrial Manufacturer
This is the first ‘mini post’ of many forthcoming. We’ll continue to post miniature articles for manufacturers looking for do it yourself marketing and SEO strategies…
Industrial Advertising Quick Tip #1 : ARCHIVE YOUR NEWSLETTERS
Archiving your newsletters is a great way to add fresh, […]

A question we like to ask our clients in our initial interview is “What are your goals for this search engine marketing program?”. The most likely answer is “Improved Search Engine Placement“. Part of the education process that we employ is explaining that it’s not JUST about placement, it’s about increasing RELEVANT […]

The SEO ‘ed Title Tag : Regarding Symbols and HTML Coding Elements …
One of our customers asked us the other day, “How detrimental is it to have a
tag showing up in my page’s title?”
The answer to this question isn’t currently out there on the web, so for all you visitors who landed here by […]

What is Digg?
Digg is a community-powered news and content website with a strong focus on science and technology. Huh?  What that means is that all content is submitted by everyday users such as you and me.
How does Digg work?
After submitting content such as news, videos and humor, other users browse and read your submission and […]

Ruby, Clare…
“Now three makes a pair!” (James Brown)
Introducing SEO Runnerrun·ner /ˈrʌnər/ Pronunciation[ruhn-er]
1. a person, animal, or thing that runs, esp. as a racer.
2. a messenger.
3. a messenger of a bank or brokerage house.
4. Baseball. base runner.
5. […]

Online Marketing and Link Baiting for Industrial B2B Companies
Yes, it can be done. Using ‘link bait’ to attract links in order to boost search engine positioning is a tactic that even the most boring, barren, technical websites can employ.
We’re not implying that industrial or other B2B sites are boring and barren. Not in the least. […]

Article optimization is the preferred do-it-yourself advertising technique for industrial businesses.
For the “un-web-savvy” engineer perhaps, article optimization is a method that doesn’t require extensive knowledge of the web, nor a special SEO acumen.
In PART I, we explored a bit of why this method is effective for industrial businesses, and how it works to drive traffic, […]